Ami Paris

Together with Doors3 and Cohort, we laid the foundations for AMI PARIS’s loyalty programme: F.AMI.LY.

Since then, we have been designing the digital activations and experiences that bring this relationship to life, from immersive games to exclusive content drops. Each touchpoint helps engage AMI communities locally, around the world, from New York to Paris and Le Marais, all the way to Tokyo.

Our vision: simple, elegant experiences that strengthen the connection between AMI and its audience.

We bring F.AMI.LY to life through a tool developed in-house, enabling AMI teams to launch localized campaigns worldwide: from games, competitions, and lotteries to more elaborate formats such as Amis du Quartier.